Why McDonald’s Fries Taste So Good

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In his “Why McDonald’s Fries Taste So Good article”, Eric Schlosser, author of Fast Food Nation and investigative journalist, talks about food, flavours and generally about the way we perceive taste.

The act of drinking, sucking, or chewing a substance releases its volatile gases. They flow out of your mouth and up your nostrils, or up the passageway in the back of your mouth, to a thin layer of nerve cells called the olfactory epithelium, located at the base of your nose, right between your eyes. Your brain combines the complex smell signals from your olfactory epithelium with the simple taste signals from your tongue, assigns a flavor to what’s in your mouth, and decides if it’s something you want to eat.






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